When you really think about it, engagement rings are sort of nonsense. in 1938 De Beers launched possibly the most incredible marketing campaign of all time that made engagement rings a must, and suddenly no sane woman would say “I do” to a marriage proposal without a diamond on her ring finger.
On average, men spend about 3 months salary on an engagement ring, which when you really think about it is totally insane; not to mention the fact that the diamond loses half its value the second he walks out of there to put it on your finger. This phenomenon should have you and your now broke fiancé wondering why we even participate in this tradition.
Oh wait, It’s because its gorgeous, like really unbelievably pretty and sparkly. You also get to show it off to your friends, family and coworkers. The tradition ensures your creepy neighbor knows you’re taken and in the end it’s pretty amazing. It’s become a part of our culture, whether we like it or not, so let’s embrace it in every way shape and form. Including engagement nose rings.
Jewelry designer Delfina Delettrez is trying to reinvent the engagement ring by creating engagement nose rings. And it’s not just a little diamond stud on the side of your nose. Delettrez is wanting to bring engagement septum rings into fashion. You know that piercing between your nose that sorta make syou look like a scary bull person. She says “the jewelry is for a very specific type of bride who “nose what she wants.”
“Maybe we can move away from having to wear an engagement ring – introduce engagement rings, engagement earrings, engagement bracelets, and to add a little punkiness to it, a little irony, I wanted to introduce the engagement nose ring,” she said via Vogue. The engagement nose rings come in several designs ranging from simple single diamonds to multiple marquise-cut diamonds. It also holds one tiny secret: “It’s a fake piercing but with real diamonds,” said the designer, according to Look. So, anyone can still wear this engagement nose ring even without an actual nose piercing.
This new avant-garde proposition has been grabbing all sorts of media attention, I expect this phenomenon to catch on to all of those out there who don’t see tradition to be fit for their happily ever after. This was a ballsy move by Delfina Delettrez and I hope all of the edgy punk couples out there stand by her side.
